Latest Information

    • Stay Overnight in Mitoyo

    • Local Restaurants

  • Chichibugahama: Japan's Most Photogenic Beach!

  • World-Famous Cherry Blossoms on Mt. Shiude

  • Visit Shishijima Island

  • Meet Mitoyo

  • Getting Around

  • Awashima Island

  • Chichibugahama Live in 4K!

  • Workcation in Mitoyo

  • Mitoyo Photo Contest

  • Cherry Blossom Viewing

  • Summer Beach Info

▼Check Out These Local Favorites! ▼

  • Kanran, Hygge dig i Setouchi

    Experience the serenity of an open sky and peaceful scenery. Choose between building A and building B for two different takes on the concept, "Setouchi Hygge." Either way, you'll be living on Seto time.

    Stay

  • Tsushimajinja Shrine

    Just offshore from Mino-cho, Mitoyo is a small island home to Tsushimajinja Shrine. The main purpose of the shrine is to pray for the health and longevity of children. The bridge is only traversable on the 4th and 5th of August each year.

    Shrine・Temple

  • Skyview Torii Gate・Takayajinja Shrine

    【Kanonji, Kagawa】The summit of Mt. Inazumi (404 meters) is home to the main shrine of Takayajinja Shrine as well as the "Skyview Torii Gate," which has a spectacular view of the Seto Inland Sea and Kan-onji City.

    Shrine・Temple

  • Tsumunagi

    Vacation rentals conceived and built nearby Flower Park Urashima. The location takes full advantage of the tranquil Setouchi to provide a gorgeous ocean view.

    Stay

  • Café Nigari Emon

    This café is run by the number one producer of bittern (called "nigari") in Japan. Bittern, which is a by-product of sea salt production that contains many healthy salts, is an essential part of tofu-making.

    Eat

  • Sanuki Ryokusou

    An exceptional vacation rental that encompasses the climate and true-to-life experience of Sanuki. All furnishings were chosen and prepared so that guests can experience what it truly is to live and pass the time in Sanuki.

    Stay

  • Seasonal Stand

    A quaint seaside shop specializing in dried flowers, but also selling a small selection of café fare. Step into a real-life fairytale of dried flowers and gentle lighting.

    Eat

  • Unpenji Coffee & park

    【Kanonji, Kagawa】Exclusive drinks, enjoyed with the breathtaking view from the top of Unpenji.

    See

  • TABI-YADO Sorato

    A stylish, private guesthouse located in the hills where the Shonai Peninsula extends into the Seto Inland Sea. Get the bluest ocean all to yourself.

    Stay

  • Sun Café at Sun Resort Nio

    A café overflowing with island atmosphere and their specialty: Neapolitan pizza! Sun Resort Nio has it all; in addition to Sun Café, the grounds also contain a tennis court, ping-pong tables, and a campsite. RV and trailers are welcome to enjoy camping on the grounds as well.

    Eat

  • Archipelago TSUSHIMA

    Views of Tsushimajinja Shrine and an adult atmosphere, like staying at your own vacation home. At night, the sound of the waves lulls guests to a sound sleep. Perfect for girls' nights or friend weekends.

    Stay

  • The Missing Post Office

    【Awashima Island, Kagawa】After serving as the island’s post office for 50 years, this building found new life as an art installation in 2010. Inside, letters from around the world that can’t be delivered are displayed.

    See

  • Flower Park Urashima

    An expanse of flowers before you with the sea and sunrise behind. The flowers grow so thickly that in May when the marguerites are in full bloom it looks as though someone has painted the field white. Breathe in the scent of flowers while gazing across the inland sea.

    See

  • Bay Wind

    Step into a picture book at this vacation rental with an ocean view. Before you spreads a view of the Seto Inland Sea, and the wood deck is perfect for taking in the freedom and sights.

    Stay

  • Motoyamaji Temple

    Temple number 70 on the Shikoku 88-Temple Pilgrimage. Known for its 5-story pagoda and interesting blend of architectural styles. Motoyamaji Temple has been designated one of Japan's national treasures.

    Shrine・Temple

  • DOUGHNUT-HOLIC

    All-takeout doughnuts by Chichibugahama Beach. Follow the giant, pink-frosted doughnut for a shop selling only fresh doughtnuts made in-house. Their soft and chewy doughnuts are a hit with all ages, and their crave-able flavors are sure to make a donught-holic out of anyone.

    Eat

  • URASHIMA VILLAGE

    Don't just steal time for yourself, abandon yourself to it at this comfortable private guesthouse in the land of Urashima Taro. Walk across the sandbar at low tide to visit nearby Maruyamajima Island.

    Stay

  • Fudonotaki Country Park

    Falling straight down from a height of 50 meters, Fudonotaki Falls is a beautiful sight. In Spring, cherry blossoms; in early Summer, new greenery; in Fall, the changing leaves; the falls are ever-changing with the seasons.

    See

  • IZAKAYA -jiji- Takase

    Locally-sourced ingredients make unforgettable dishes bursting with seasonal flavors. A local favorite! This izakaya is full to bursting with local seasonal products. The menu welcomes customers with a selection of delicious dishes containing locally-grown produce and ingredients, as well as seasonal dishes and alcohol.

    Eat

  • Mt. Asahi Shinrin Park

    The mountain's scenery changes with the season, but remains picturesque year-round. In spring, over 2000 cherry trees bloom for a 360 degree shower of flowers. Complete with a long slide and other playground equipment, this park is also great for families with kids!

    See

  • UDON HOUSE

    Get a tour of local farms, make udon from scratch under the guidance of local udon specialists complete with vegetable tempura and delicious dashi broth. Then, go "udon hopping" in the morning!

    Stay

  • Iyadaniji Temple

    Temple Number 71 on the Shikoku 88-Temple Pilgrimage. Climb 540 stairs to the main shrine, or wander the grounds to find many carved figures of praying Buddhas scattered about.

    Shrine・Temple

  • Green Tea Guesthouse JIJI

    A one group per night exclusive vacation rental. The living room doubles as a bathroom with a large tub filled with Takase green tea-infused water. Let the scent of tea wash away the stress of your travels.

    Stay

  • Handmade Udon Watanabe

    Endlessly crisp giant tempura udon. Ask anyone in town and they'll tell you that Watanabe Udon is the local favorite. Their Giant Tempura Udon is instantly recognizable for its large prawn surrounded by oblong tempura.

    Eat

  • Takiya

    Perfectly integrated into the surrounding historical town, stay in a vacation rental that feels like coming home. The furnishings, interior, and kitchenware are all Kagawa-made, and evoke the spirit of Sanuki.

    Stay

  • JIJI Kitchen

    An all-takeout restaurant serving bento and side dishes made from fresh, local produce. The menu is varied and the chef is proud to be able to serve international cuisine that everyone can enjoy at home!

    Eat

  • Tsutajima Island

    A local favorite for swimming, camping, fishing, and every sort of family-friendly outing. Hike the inner partition's of the island too, but don't forget your bug spray!

    See

  • MAWARU

    A creative Japanese restaurant opened in Nio-cho, Mitoyo city, where Chichibugahama Beach is located. The menu is attractive because it uses many ingredients from Shikoku.

    Eat

  • Sand Coin (Kan-ei Tsuho) Zenigata-Sunae

    【Kanonji, Kagawa】A piece of history said to bring good fortune and good finances. Formed in the shape of a historic coin called a Kan-ei Tsuho, this sculpture is a favorite of many local people.

    See

  • Nakazu Bansyouen & Marugame Art Museum

    【Marugame, Kagawa】A beautifully cultivated Japanese garden surrounds an art museum housing works by Jean-François Millet and others of the Barbizon school.

    See

  • cafe de flots

    This onetime warehouse has been renovated into a stylish seaside café. Overlooking Chichibugahama beach, cafe de flots provides a gorgeous view of the setting sun on clear evenings.

    Eat

  • Tossaka Manju

    Initially opened during the Edo period, this manju shop has been quietly continuing to make manju the old-fashioned way for over 150 years. The secret is their homemade amazake.

    Eat

  • Kagawa Yosui Commemorative Park

    A beautiful park perfect for passing a relaxed day. See the large waterwheel spinning in Jabu-Jabu Pond, nature trails, and more on the spacious grounds of this beautiful park where you can get up close and personal with nature.

    See

  • Shinohara Confectionery

    A longtime staple of the community, loved for its western-style sweets. Since 1935 this confectionery has been making delicious, homemade mikasa manju filled with sweet bean paste, and soft and fluffy steamed oboro manju.

    Eat

  • Shikoku Aquarium

    【Utazu, Kagawa】The aquarium is based on the theme of "Shikoku Sui-kei (Shikoku aquatic landscapes)," and reproduces nature unique to Shikoku, including the Seto Inland Sea, the Pacific Ocean, the whirlpools of the Naruto Straits, clear streams and lakes, etc. A stopover spot in Kagawa that takes about one and a half to two hours.

    See

Featured Articles

  • Workcation in Mitoyo

  • Mt. Shiude
    Sakura Season Info

  • Summer Beach
    Info

  • Fall Foliage

  • Cherry Blossom
    Viewing

  • Digital Library